Designing and delivering a patient-facing digital platform that connects insured members with preventive care services, reducing unnecessary GP visits by 28% in the first year.
The Challenge
The insurer's member engagement was almost entirely paper-based, with no digital channel for preventive health nudges or appointment management. Low engagement with wellness programs was driving up claims costs year-over-year.
The Solution
We built a mobile-first member portal with personalized health nudges, digital appointment booking, and integrated wellness program enrollment. The platform connected directly with 200+ partner clinics via FHIR-compliant APIs.
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